Rebirth 1984: Starting with the development of Hanka

The summer winds are warm and the trees are shady.

Zhongguancun, Imagine Company.

Zhao Ye and Fu Xiaoyue were guarding the phone, nervous and excited.

Although Zhao Ye is confident, he will still be a little nervous until the matter is settled.

The "Computer World" newspaper published an advertisement for Hanka today. In the lower right corner of the sentence "Humanity has lost its imagination, what will happen in the future?" There is actually the contact information of Imagine Company, a phone number.

If someone is very curious, they can't help but call to consult.

Of course, I don’t know what the effect will be on the first day. Maybe people who read the newspaper may not regard it as an advertisement, but they will have a deep impression on it, because this sentence seems quite bluffing and philosophical. .

A marketing master not only sells products, but also sells ideas. What Zhao Ye wants people to remember is the brand Imagine, not the product Hanka. Hanka is just a transitional product in a special period. Once computers support Chinese in the future, Hanka will be eliminated, and Imagine will continue to do so in the future. There are more products coming to market.

Zhao Ye had actually thought about publishing Imagine-Hanka directly in the newspaper to tell everyone what it was for. In this way, it is relatively straightforward.

However, "What will happen to the future if human beings lose their imagination?" This sentence is quite silly. In its previous life, it was a very classic advertising slogan of Lenovo Company, which became popular all over the country. Therefore, copy it quickly to avoid letting the other party use it, and this is one of the reasons why Zhao Ye chose this kind of advertising and marketing.

"Boss, will anyone call today?" Fu Xiaoyue asked softly.

Zhao Ye said: "This is the first day, so I don't know much about it. However, there are many users of the Computer World newspaper. Maybe someone is curious and will call and ask."

In order to advertise, Zhao Ye spent more than 100,000 yuan.

In addition, he registered a company, rented a house, decorated it, bought offices and chairs, bought computers, installed telephones, and purchased some necessary research and development equipment, which basically exhausted all his funds.

The deposit is less than 4.

Zhao Ye is going all out and betting on the fate of the company.

Zhao Ye and Fu Xiaoyue had been waiting in front of the phone since 8 o'clock in the morning. However, as it approached noon, there was still no sound from the phone.

Waiting is torture.

"It seems that there is no chance of success in the morning. No one will call!" Zhao Ye said slightly disappointed.

At this time, Lu Feifei, a typist at the Capital Court, was bored. She was surprised by the sentence that the "Computer World" newspaper published on a full page today. She was very curious and quickly noticed a set of numbers in the lower right corner.

"This set of numbers clearly looks like the phone number of the Capital Region!"

Lu Feifei is a very courageous and curious girl. She always wants to get to the bottom of strange things.

She did what she thought of and immediately picked up the phone on her desk and dialed the mysterious number.

Jingle bell, jingle bell…

On Zhao Ye's side, the phone suddenly rang.

"Boss, we finally called!" Fu Xiaoyue said excitedly.

"Yes, I understand!" Zhao Ye pretended to be calm and smiled, nodding and saying, "You start answering the phone, this is your job!"

"Yeah!!!" Fu Xiaoyue nodded solemnly.

Call ~

She took a deep breath to calm herself down.

"Hello, this is Imagine Company. How can I help you?"

Fu Xiaoyue's sweet and gentle voice reached the other end of the phone line through the phone.

Lu Feifei was surprised. Is the company on the mysterious phone called Imagine?

Suddenly, Lu Feifei thought of the sentence written on a full page of the "Computer World" newspaper: "What will happen to the future when human beings lose their imagination?"

Oh my god, that sentence couldn't be an advertisement for Imagine, right? !

Lu Feifei was shocked when she thought of this possibility.

"Oh...Hello, I saw your company's phone number in the Computer World newspaper, and I called it out of curiosity. Is that sentence in the newspaper an advertisement for your company?" Lu Feifei asked.

Fu Xiaoyue smiled and replied: "Yes, that is our company's advertisement!"

"Really, I've never seen an advertisement like this before. It's so novel!" Lu Feifei said excitedly, as if she had discovered something while exploring a mysterious island.

"Thank you for your compliment. Do you need to ask anything else?" Fu Xiaoyue guided, preparing to bring the topic to her company's products.

After Lu Feifei heard this, she couldn't help but ask: "What products does your company sell?"

"Our company currently mainly sells Chinese cards. This kind of Chinese card is a device that can input Chinese characters on the computer. Simply put, if you buy our company's Chinese card, you can type Chinese characters on the computer." Fu Xiaoyue briefly introduced.

Lu Feifei is a typist and often comes into contact with computers. Computers cannot type Chinese characters, which has always been criticized. Every time the company needs to print documents with Chinese characters, it has to use an old-fashioned mechanical typewriter, which is very backward and will be very troublesome if it makes a typo.

If you can input Chinese characters on the computer, you can use the RB Citizen 24-pin printer to directly print Chinese documents.

Lu Feifei couldn't help but get excited, and strongly wanted the company to buy a batch of Hanka cards for typists like them.

"Can Hanka really input Chinese characters on the computer?"

"Of course, it's absolutely true! We won't lie. If you don't believe it, you can call the "Computer World" newspaper and ask them for verification. "Computer World" is the most authoritative and professional computer newspaper in China. It’s better not to publish some false advertisements.”

"Well, I understand, I will contact them! Oh, by the way, how much does your Hanka cost?"

"It's 5000 yuan. If you buy a large quantity, our company will give you a % discount."

"5000 yuan!!! Why is it so expensive?!" Lu Feifei said in surprise.

"It's actually not expensive, because the cost of Hanka is very high, and the technology involved is very advanced. Our company doesn't make much money. A computer costs 5000 to yuan, and we don't care if we spend another yuan."

It is better not to buy a computer that cannot input Chinese characters.

Many units are probably willing to pay an extra 5000 yuan...

Lu Feifei was stunned after hearing this, and thought to herself, if she wants to buy it, the unit will pay for it anyway, and I won't pay for it myself. It doesn't matter even if it is sold for 1.

Lu Feifei comforted herself like this, and then said: "Then I will talk to the work unit and see what they think about it."

"Okay, no problem. Oh, by the way, miss, what's your surname? What do you do? Which unit do you work in? Can I do some survey registration?"

"Nothing is inconvenient. My name is Lu Feifei. I work in the court as a typist." Lu Feifei nodded and introduced herself.

"Okay, Miss Lu. Do you have anything else to ask? If not, please hang up the phone first."

"No more questions, bye!"

"Bye-Bye!"

Fu Xiaoyue hung up the phone and became much more relaxed from the tense mental state just now.

"Boss, there is a typist on the phone who works in the court! There is a high probability that the other party will buy our company's Hanka!!!" Fu Xiaoyue looked at Zhao Ye excitedly.

Zhao Ye smiled and nodded, "You performed well just now. Keep up the good work!"

"Yeah!!!" Fu Xiaoyue nodded vigorously.

Zhao Ye picked up the water glass on the table and drank some water. He was in a good mood and his confidence soared. He never expected that he would be so lucky. On the first morning, a high-quality potential user came to him!

"In the first month, I set a small goal, I want to become a millionaire!!!"